Barbara Kruger

Barbara Kruger is an American performance artist and collagist who uses the tools of advertising and mass media to comment on culture. Amazing what can be revealed when things get turned inside out.

I shop, therefore I am

“All the gossip and craziness becomes a kind of sustained narrative which, in turn, can become history. It’s scary.”


“I try to deal with the complexities of power and social life, but as far as the visual presentation goes I purposely avoid a high degree of difficulty.”